iAPP (Mobile Applications Data)
Identify competitive landscape and spot industry opportunities
Trustworthy mobile market data
Reveal the company's market position
Support multidimensional data analysis to understand the competitive landscape and obtain market share comprehensively. Know real-time industry and sub-industry rankings of APPs by multidimensional indicators including penetration, active users, and new users, to grasp market dynamics
Support multidimensional data analysis to understand the competitive landscape and obtain market share comprehensively. Know real-time industry and sub-industry rankings of APPs by multidimensional indicators including penetration, active users, and new users, to grasp market dynamics
Provide an in-depth insight into mobile APP market landscape
Update competitor performance at T+2 with over 200 indicators for full understanding of competing product status, promptly formulate effective operational strategies to actively identify competitive threats and seize market opportunities early
Update competitor performance at T+2 with over 200 indicators for full understanding of competing product status, promptly formulate effective operational strategies to actively identify competitive threats and seize market opportunities early
Discover APPs with potential, identify emerging rivals
Discover APPs with the greatest growth potential based on comprehensive performance of core indicators including penetration, active users, and new users, to facilitate investors discovering and capturing investing opportunities early
Discover APPs with the greatest growth potential based on comprehensive performance of core indicators including penetration, active users, and new users, to facilitate investors discovering and capturing investing opportunities early
Support operational decision-making with behavioral data
All core indicators can elaborate on market segments to help companies focus on key areas. Analyze the extent of overlapping with competitors to achieve differentiated operations; investigate the triggers of installation and uninstallation through flow analysis to seek higher conversion rate
All core indicators can elaborate on market segments to help companies focus on key areas. Analyze the extent of overlapping with competitors to achieve differentiated operations; investigate the triggers of installation and uninstallation through flow analysis to seek higher conversion rate
Enhance user acquisition and conversion, and reduce user churn
Provide multidimensional data including user attributes, Internet behavioral characteristics and interests to help companies fully understand user portraits, precisely reach target users, and reduce conversion costs. Analyze the behavioral characteristics of installation and uninstallation through flow analysis, helping companies to investigate the motivations and reduce user churn
Provide multidimensional data including user attributes, Internet behavioral characteristics and interests to help companies fully understand user portraits, precisely reach target users, and reduce conversion costs. Analyze the behavioral characteristics of installation and uninstallation through flow analysis, helping companies to investigate the motivations and reduce user churn










Flagship Version
A good helper for enterprise operation, covering over 2 million APPs
Gain in-depth insights into APP market landscape in different regions to understand the company's position
User life cycle (Installations, New users, Active Users, Retention), usage pattern (Sessions, Time spent) and user profile
Real-time recommendation and full-cycle tracking of growth projects, help investment institutions discover investment projects
Target Market, Geography/Company/Overlap/Flow Analysis

Mini Program Version
Full insight into WeChat ecology, exploring new ways of marketing
Show the rankings of mini programs, facilitating full understanding of current status and discover emerging mini programs
Compare mini programs simultaneously using multiple indicators, making the trend and volume clear at a glance
Long-term monitoring of active users (Daily/Monthly active users), routine analysis of usage pattern (Retention)
Analyse user attributes and user behavior preferences of Mini Programs to gain a more comprehensive and in-depth insight

Vendor Version
Cover mainstream smartphone brands, providing full insights into current status of mobile devices
Provide market share and rankings of smartphones by vendor, series and model, providing insights into the market dynamics
Analyze triggers of phone switchs and user whereabouts, helping you better identify potential rivals and make comparative analysis
Precisely describe Attributes/Interests/Behavioral characteristics of users
Market Overview, Brand Loyalty Analysis

Global Version
Explore opportunities in emerging markets with early insights into market dynamics
Gain illustration of APP deployments and performance overseas
Make comparison using various indicators to help learn the advantages of rivals and determine the focus of improvements
Discover market potential by comparing the performance of APPs in different countries
Penetration, Installed Users, Ranking Trends

iAPP Lite
Your mobile database available anytime, anywhere
